Download the handout.
Download the handout.
Download the handout.
Download the handout.
This clinic is especially relevant for Business Plan Competition participants. Check out the full schedule for this semester’s clinics.
Download the handout.
This clinic is especially relevant for Business Plan Competition participants. Check out the full schedule for this semester’s clinics.
Dr. Richard J. Buczynski, IBIS World’s Chief Economist, believes the economy won’t fully recover until 2011. How is the recession affecting your industry? To address the impact of the rapidly changing economy IBIS World has published a special report on the recession and added a special Recession Update to each of its over 700 industry reports.
We have acquired electronic versions of several key reference titles on the Gale Directory Library platform, which allows for some useful features, such as exporting lists of companies or associations to MS Excel. These include current editions of:
Click on advanced search and you can select a specific title and search to find a consultancy in Utah, or to see what the market share is for Honda’s Civic Hybrid.
We are in the process of converting the Management and Economics Reference Collection into electronic versions. Here are some recent highlights:
The New Palgrave Dictionary of Economics, 2nd edition, edited by Steven N. Durlauf and Lawrence E. Blume, contains over 1,850 articles by more than 1,500 leading economists. It’s a great source for biographies of important economists, and the place for an introduction to any topic in economics. When you’re ready to dig deeper, each article provides a bibliography of key sources.
The Business and Economics Collection from Blackwell Reference includes specialized encyclopedias and handbooks on topics from cross-cultural management to entrepreneurship, from mediation to mentoring to macroeconomics.
Note that entries for all these e-books are included in the library’s catalog so they can be included in the results whenever you search for books.
In partnership with the Marriott School’s Center for eBusiness, the Business Library is proud to present its latest acquisition: eMarketer. A leading source for statistics and analysis of digital marketing and media, eMarketer aggregates from over 3,000 sources, providing the best and most recent information on e-commerce, internet advertising, consumer behavior, entertainment, and mobile technologies. eMarketer includes video interviews and webinars, and the articles, reports and charts download easily for use in your papers and presentations.
Come to the Business Research Clinic in TNRB 240 on Wednesday, Nov. 5, 5pm, or Thursday, Nov. 6, 11am for a hands-on introduction to eMarketer and other sources of internet market research.
Download the handout.
This is our last clinic for the semester. Stay tuned for next semester’s schedule!
Entries