Business and Economics Library

The Beauty Backlash
This 30-minute program investigates reactions against idealized images of beauty, including Dove’s “Real Beauty” campaign.  DVD 3218

The Online Music Revolution
Documents the transformation of the music industry through legal music downloading and viral marketing.  DVD 3249

Game Theory: Lost in New York
The ABC News program that dumped 12 strangers in New York City and challenged them to find each other.  DVD 3250

The Value of Brand Names
Explores the cachet of well-known brands and enters the offices of Young & Rubicam to investigate brand development.  DVD 3251

Cola Wars: Message in a Bottle
Examines how brand identity is influenced by consumer perceptions by documenting the struggle between Coca-Cola and competitors in the Muslim world.  DVD 2290

Game On! The Unauthorized History of Video Games
DVD 3258

The eBay Effect: Inside a Worldwide Obsession
DVD 3257

In addition to 3.5 million books and 3 million microforms, the Harold B. Lee Library boasts thousands of DVDs and videos available in the Learning Resource Center.  Requests for new purchases can be directed to your subject librarian.  Here are two examples of DVDs recently acquired by request:

Surprising Studies of Visual Awareness
Tests of visual memory performed by the Visual Cognition Lab at the University of Illinois.  Includes the famous “gorilla/basketball” video.  DVD 3075

So HELP Me
Real life scenarios depicting how frontline employees can provide quality customer service.  DVD 3056

Other popular DVDs and videos include:

Group Dynamics: Groupthink
Dr. Irving Janis explains the concepts of groupthink.  A dramatic reenactment of how groupthink contributed to the 1986 Challenger disaster.  VC 5311 and VC 9708

Discovering the Future: The Business of Paradigms
Joel Barker shares stories that demonstrate the role of paradigms in resistance to change.  VC 8577 and VC 8954

The Abilene Paradox, 2nd ed.
Jerry B. Harvey illustrates the paradoxical phenomenon of groups arriving at a consensus directly opposite of each person’s preferences.  DVD 996 and VC 5310

The Goal: The How-to Version
The dramatic film version of Eli Goldratt’s landmark book.  VC 10174

The Apprentice: The Complete First Season
Because you love it.  DVD 1171