Business and Economics Library

Mintel, a source of high-quality, in-depth market research reports, is now Mintel Oxygen. You can customize your Mintel homepage, and there is additional content in the form of market news, trends, and brief profiles of companies mentioned in reports.  The meat of this resource, the market research reports, is still available when you click on My Reports, and now it’s even easier to extract the tabulated data, view all the graphs and charts, and export to Excel or Word.

So if you have a hankering to read an August 2007 report on Cause Marketing in the US or one on Women’s Fragrances in Italy, take a look: Mintel Oxygen (Mintel requires you to register using your email address.  They do not send unsolicited email or share your information with anyone.)

This entry was posted on Tuesday, September 4th, 2007 at 12:44 pm and is filed under Databases. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.